INTRODUCTION The pursuit of success within Ghana itself is the focal point of this discussion, emphasizing the importance of creating an environment conducive to nurturing the aspirations of its youth. In examining the potential for Ghanaian youth to flourish within their homeland, it becomes evident that fostering an enabling environment
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Business
Brand Identity: Companies need to maintain their original brand identity in the age of new market trends constantly emerging
Introduction Standing out from the competition in today’s crowded marketplace is crucial than ever. So, how does a company truly stand out from its competition? The answer to this question lies in a powerful concept: Brand identity. This article outlines what brand identity is and explores key components that highlight
SPORTS BETTING: BEYOND PASSION, MAKE MONEY BETTING ON SPORTS
Introduction The technological revolution has made sports betting easier and more convenient. All you need is a smartphone and a good connection, and you’re in business. It has become a way for many people in Africa and around the world to earn money, in addition to living out their passion
STUDENT ENTREPRENEURSHIP IN AFRICA: A GREAT ECONOMIC GROWTH OPPORTUNITY
Introduction: A student entrepreneur is a student who develops and manages a business alongside their studies. In Africa, student entrepreneurship is thriving and represents a tremendous asset for the continent’s economic development. The African Union (AU), aware of this potential, has made youth entrepreneurship one of its priorities. The AU’s
Senegal: An In-Depth Overview of Employment Challenges
Introduction In the heart of West Africa, Senegal, a rich country with cultural diversity and historical heritage, is facing major economic challenges, especially the everlasting problem of employment which is the most preponderant one. In this dynamic country where the aspirations of young people mingle with the desire for a
Jakarta Motorcycles in Senegal: A Wind of Change for Youth
Introduction The advent of Jakarta motorcycles has triggered a profound transformation in Senegal, reshaping the daily lives and prospects of young people. Originating in Indonesia, these affordable two-wheelers have quickly moved beyond their role as a means of transportation to become engines of economic opportunity and entrepreneurial independence. The Economic
Recycling companies in Africa: sustainability and employment opportunities
Introduction: Africa faces major environmental challenges, such as air and water pollution, waste management, and deforestation. However, these challenges also offer opportunities for recycling and waste management companies. Recycling businesses can help reduce waste, protect the environment, and create sustainable jobs. Benefits and challenges : The benefits of setting up
Burkina Faso: Entrepreneurship through People’s Investment
Introduction Professor Laurent Bado is a Burkinabe researcher who once led the political party PAREN. As part of his political commitment, he outlined an economic model of popular shareholding for the implementation of large-scale projects in Burkina Faso. Decades later, the Agency for the Promotion of Popular Entrepreneurship (APEC) decided
FEMALE ENTREPRENEURSHIP AND WOMEN’S EMPOWERMENT
INTRODUCTION As Voltaire said: “Work removes from us three great evils: boredom, vice and need”. Through work, women are important, valued and autonomous. They can not only undertake but also be useful to the community. How can we make female entrepreneurship more effective and accelerate women’s empowerment? To improve women’s
AGRIPRENEURSHIP IN AFRICA: CULTIVATING FOOD SELF-SUFFICIENCY AND ALLEVIATING POVERTY
Introduction Africa, a cradle of cultural and geographical diversity, possesses an underutilized wealth: its arable lands. The African continent hosts 60% of the world’s arable lands; however, a significant portion of these resources remains underexploited. Agriculture remains the cornerstone for the livelihood of nearly 60% of Africa’s active population, contributing
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