Introduction
Stories, or statuses, are effective tools for communicating with a wide audience on social networks. These communication methods are designed to convey messages to a large number of people, emphasizing the common utility of the information shared. However, the current usage of stories often raises questions about their purpose. Are they meant for the common good, or are they merely serving personal needs? What kind of content should we publish in our stories? Let’s explore this further.
Stories as Part of Daily Life
For some individuals, social networks have become indispensable, with the stories feature being particularly popular. Many people cannot go a day without posting at least one status update. While stories can include text, the most popular format today is video, with users often sharing 30-second clips multiple times throughout the day.
In many cases, these stories are self-focused. For instance, people frequently share videos of themselves, whether showcasing their bodies, documenting outings, dancing to favorite songs, or sometimes using stories to air grievances. This behavior is especially prevalent among young people and women.
The Public Utility of Stories
The reality is that while stories are designed to broadcast messages to the masses, not all of these messages are beneficial to the audience. The true value of a story on social media lies in its usefulness to both the author and the intended audience. When stories focus solely on personal satisfaction without considering their relevance to others, they fail to serve their intended purpose.
For example, a video of someone dancing in their bedroom is a message to the public, but it holds no real value for them. However, if an artist shares a similar video to demonstrate dance steps for an upcoming single, it becomes a useful and engaging message for their fans. This distinction highlights the importance of mindful content creation.
Conclusion: What to Publish on Social Media Stories
In this age of advanced technology, it’s easy to overuse the communication tools at our disposal. To make our stories meaningful and beneficial, we should consider using them to:
– Give advice to the masses
– Share motivational messages
– Inform people of dangers or important facts
– Recommend products or services
– Impart wisdom, even humorously
– Advertise goods or services
There are countless ways to make our stories not only engaging but also valuable to the audiences we reach. By focusing on the public utility of our messages, we can elevate the quality and impact of our social media presence.
